If you did not know I live in LA and this year, this fall, it's hot one day, and then its cold another day, and sometimes just both in one day. The scarf is perfect for this because you can take it off when its too hot, put it on when its too cold. I can still wear that great jacket even if it does not cover enough. It can solve the problem I have when I am rushing out the door and did not check the weather. With all that said I also love Rosie Huntington-Whiteley (which is already known if you follow me on pinterest) and how she casually has her scarfs while walking around LA. And that is my goal. I am on the hunt for the perfect scarf. Any suggestions?